What is Flames On Fifth Avenue?
The Avenue lies at the intersection of branding, reputation management and science. It’s a broad thinkpad for PR professionals, advertisers and communicators, all looking to leverage the power of modern communications to enable great people to do great things.
It’s an ongoing exploration of the lesser-touched corners of public relations — an attempt to connect our understanding of PR to our deeper understandings of how the world works.
The side effect of this goal is that topics are often too broad to fully discuss in a single article. Thus, it’s up to you, the readers, thinkers and leaders, to carry on the discussion.
About You, the Reader
This site’s content will likely resonate with those in the PR and advertising fields. More specifically, it’ll resonate with the curious, the thinkers, and the ones unafraid to stretch their ideas and beliefs into new territories.

